Gteic Belmullit

Project Overview

We created a cinematic motion video for Gteic @ Béal an Mhuirthead (Belmullet), a modern digital and innovation hub located on Achill Island’s scenic neighbor in Belmullet, County Mayo. The video highlights the hub’s state-of-the-art facilities, collaborative environment, and its role in empowering remote workers, startups, and local entrepreneurs across Ireland’s Gaeltacht region.

Client: Gteic @ Béal an Mhuirthead / Údarás na Gaeltachta
Type: Promotional Motion Video
Objective: Communicate the hub’s capabilities, community impact, and opportunities for digital innovation in rural Ireland.

About Gteic @ Belmullit

Gteic Belmullit is part of the Gaeltacht Digital Hub Network developed by Údarás na Gaeltachta, aimed at fostering entrepreneurship, remote work, and digital skills in Ireland’s Gaeltacht regions.

The hub offers:

• Flexible workspaces including hot desks, private offices, and collaborative areas
• High-speed internet and modern technology for remote working and digital startups
• Support services like mentorship, business development programs, and networking opportunities

By combining cutting-edge facilities with a strong sense of community, Gteic Belmullit supports local economic growth while helping to attract talent back to rural Ireland.

Creative Goals

• Highlight Facilities: Show the hub’s modern design, technology, and collaborative spaces.

• Showcase Community Impact: Emphasize how the hub fosters entrepreneurship and innovation in the Gaeltacht.

• Create Engaging Content: Produce a video suitable for social media, the hub’s website, and promotional campaigns.

Production Approach

Pre-Production:

• Collaborated with the hub team to plan key shots highlighting workspace areas, technology, and collaborative interactions.

Production:

• Filmed interior and exterior sequences capturing both functional and dynamic aspects of the hub.

• Showcased real-life activity: collaboration, meetings, and creative work in progress.

Post-Production:

• Edited with smooth motion transitions and vibrant color grading to convey energy and innovation.
• Added motion graphics and text overlays to highlight key features and services.

Challenges & Solutions

• Blending Tech and Human Elements: Ensured that the video reflected both the hub’s modern capabilities and the community-driven spirit of Belmullet.
• Narrative Flow: Balanced informational content with engaging storytelling to keep viewers connected throughout the video.

Impact & Value

• Enhanced digital presence of Gteic Belmullit, showcasing its facilities and services to a wider audience.
• Helped attract remote workers, entrepreneurs, and creative professionals to the hub.
• Reinforced the hub’s role as a centre of innovation in rural Ireland.

Tools & Credits

• Software: Adobe Premiere Pro, After Effects
• Equipment: Professional cameras, stabilizers, and lighting for interior/exterior motion capture
• Team: Director, Motion Designer, Videographer, Editor

Optional Visual Add‑Ons

• Interior shots of collaborative workspaces and offices
• Aerial or environmental shots showing Belmullet and its surroundings
• Motion graphics highlighting hub features and benefits